Our Commitment to Menstrual Equity | Aunt Flow's Story

Aunt Flow is committed to ensuring everyone has access to period products. Here’s what we believe:

No one should have to use toilet paper as a period product.

Many bathrooms still have clunky, coin-operated pad and tampon dispensers. They rarely work, and most people don’t carry around change anymore. When menstruators start their period unexpectedly in public, they shouldn't have to resort to making a make-shift toilet paper pad. At Aunt Flow, we believe that if toilet paper is offered for free, then period products should be as well!

see Aunt Flow in action

Together we can change the world.

Menstrual products are not covered by food stamps or WIC. No one should EVER be forced to choose between food and tampons.

Since 2021, we have donated over 7 MILLION period products to menstruators in need. We call this people helping people. PERIOD.®

read our impact report

You should know the ingredients in your menstrual products.

We’re committed to clarity, transparency, and conscientious ingredient selection for all our products. Aunt Flow ensures bathrooms outside the home are stocked with period products folks want to use. Menstruators will feel safe, confident, and comfortable.

learn more about our sustainability efforts

Language is important. We choose to be inclusive.

We are actively changing our language to create a more modern and inclusive community. We refer to all period products as 'period products' instead of 'feminine hygiene products'.

read our commitment to inclusivity

Meet Claire Coder, Founder + CEO

Claire Coder (Forbes 30 Under 30) is a 25-year-old Thiel Fellow and founder and CEO of Aunt Flow. Coder launched her first company at age 16, designed a bag for Vera Bradley that sold out in 24 hours, and has her own line of GIFs. After getting her period in public without the supplies she needed, at 18-years-old, Claire dedicated her life to developing a solution to ensure businesses and schools can sustainably provide quality period products for free in public bathrooms.

Since 2016, Aunt Flow has worked with hundreds of businesses and schools across North America, including organizations like Google, Princeton University, Netflix, the Phoenix Mercury and more, to offer freely accessible period product dispensers, filled with organic cotton tampons and pads.

Since 2021, we’ve donated MILLIONS of period products to menstruators in need. We call this people helping people. PERIOD. ® Read more about our impact program HERE!

As a passionate activist, Claire believes that education on periods and normalizing periods is crucial. She strives to educate everyone on periods and the importance of having products readily available for when people get their period unexpectedly. To be inclusive to all menstruators, regardless of gender, Aunt Flow refers to “feminine hygiene products” as “period products.”

Claire’s ultimate goal in life is for any menstruator to walk into any bathroom and never need to worry if they start their period, because Aunt Flow period products are freely available!

Claire’s story has been featured in TeenVogue, Forbes, and she starred in TLC’s Girl Starter Season 1. When she is not jamming out to Macklemore, she is teaching Zumba classes. Claire speaks regularly surrounding her advocacy work, starting a social enterprise and journey as a female founder.